2025 October Board Meeting ➜ Agenda

Santa Barbara Vintners – Board of Directors Meeting Agenda

Date: October 21, 2025

Time: 10:00 AM Pacific Time

Location: Brave & Maiden Estate, Santa Ynez, CA

Zoom: https://us06web.zoom.us/j/5724212160?omn=89798275888

Call to Order – Pierre LaBarge — 10:00am

Approve Minutes (8 for quorum)

Public Comment (3 minutes per person)

Finances – Alison Laslett & Dan Glaeser — 10:05am

• Monthly review

• HdL Collections

CEO Update – Alison Laslett — 11:00am

• The Zimmerman Agency / KWSM Visit (marketing/PR alignment)

Board Committees – Progress Reports

• Transition & Strategy – Jason

• Marketing – Keith

• Events – Amy

• Board (By-laws, Brown Act) – Steve

• Membership – Phil, Pierre

• Advocacy – Denise

Events – Emily Byram — 11:50am

• Vintners Festival

Meeting Adjourned – Pierre LaBarge — 12:00pm

Upcoming Board Meetings (3rd Tuesdays, 10am)

• November 18, 2025

• December 16, 2025

If able, please volunteer to host.

2025 September - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: September 23, 2025

Time: 10:00am – 12:00pm

Location: Crown Point Vineyards

In Attendance:

Pierre LaBarge, Steven Gerbac, Dan Glaeser, Jason Djang, Kevin Gleason, John H. Haan Jr. (Zoom), Keith Saarloos, Amy Christine, Mike Testa (Zoom), Chase Carhartt (Zoom), Brooke Christian, Kristina Caruso, AJ Fairbanks, Andrew Murray

Not in Attendance:

Denise Shurtleff

Item 1: Call to Order

Meeting called to order at 10:02am.

Item 2: Approve Minutes

Approve May 2025 Minutes — Motion: Amy. Second: Jason. Unanimous approval.

Approve July 2025 Minutes — Motion: Amy. Second: Jason. Unanimous approval.

Item 3: Public Comment

No public comment.

Item 4: Finances

Dan provided update on August 2025 financials.

BID payments are now being deposited.

Outstanding wineries still being contacted.

Blue Isle Bookkeeping assisting collections.

Draft 2025–2026 Budget presented at $1.2M.

Cash flow forecasting underway.

Insurance costs increased due to BID compliance.

New industry website planned for transparency and Brown Act compliance.

Evaluation of wine analytics software ongoing.

Mission SB event not funded by BID.

Future events reviewed on BID-eligibility basis.

Item 5: CEO Update

HdL collections review continued.

Strategic Plan updates will be gathered and distributed to members.

Grant applications submitted.

Eureka NYC event strong visibility for region.

Board Committee Progress Reports

• Marketing Committee proposed holiday PR + digital campaign.

  Motions:

  • Approve holiday campaign — Passed (Unanimous).

  • Approve Zimmerman as PR firm — Passed (Unanimous).

  • Approve KWSM as digital marketing firm — Passed (Unanimous).

Membership Committee developing educational tasting schedule.

Item 6: Events

Vintners Festival one month away.

Ticket sales trending slower, expected late-surge pattern.

New activation “Wine Camp” added.

Item 7: Closed Session

Item 8: Meeting Adjourned

Adjourned at 12:15pm.

2025 September Board Meeting ➜ Agenda

Santa Barbara Vintners – Board of Directors Meeting Agenda

Date: September 23, 2025

Time: 10:00 AM Pacific Time

Location: Crown Point Winery, Santa Ynez, CA

Zoom: https://us06web.zoom.us/j/5724212160?omn=89798275888

Call to Order – Pierre LaBarge — 10:00am

Approve Minutes (8 for quorum)

Public Comment (3 minutes per person)

Finances – Alison Laslett & Dan Glaeser — 10:05am

• Draft Budget for 2025–26

CEO Update – Alison Laslett — 11:00am

• HdL Collections update

• Strategic Plan

• Grant Application

• Eureka NYC messaging: “No one has more clout and cache in California than Santa Barbara right now.”

Board Committees – Progress Reports

• Transition & Strategy – Jason

• Marketing – Keith

• Events – Amy

• Board (By-laws, Brown Act) – Steve

• Membership – Phil, Pierre

• Advocacy – Denise

Events – Emily Byram — 11:50am

• Vintners Festival

Meeting Adjourned – Pierre LaBarge — 12:00pm

Upcoming Board Meetings (3rd Tuesdays, 10am)

• October 21, 2025

• November 18, 2025

• December 16, 2025

If able, please volunteer to host.

2025 July - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: July 15, 2025

Time: 10:00am – 12:00pm

Location: LaBarge Winery

In Attendance:

Pierre LaBarge, Steven Gerbac, Dan Glaeser (Zoom), John H. Haan Jr. (Zoom), Keith Saarloos, Amy Christine, Denise Shurtleff, Mike Testa, Chase Carhartt, Brooke Christian (Zoom)

Item 1: Call to Order

Meeting called to order at 10:16am.

Item 2: Approve Minutes

May 2025 Meeting Minutes carried to September 2025 Board Meeting.

Item 3: Public Comment

No public comment.

Item 4: Finances

Dan provided update on July 2025 financials.

He and Alison are meeting with bookkeepers specializing in BID funding.

Draft budget created from previous year’s actuals based on projected $1.6M income.

BID funding will be allocated according to the Management District Plan.

Discussion regarding allocation of salaries across funding categories.

Business Member dues can be used for non-BID spending.

Review will occur when reporting to the Board of Supervisors, not a full audit.

Office space for SBV discussed.

HdL payment portal rollout is ongoing and not smooth to date.

Item 5: CEO Update

Alison provided organizational updates for July 2025.

a. HdL Collection Update — alignment of data ongoing.

b. Grant Writing — pursuing CDFA Specialty Crop Block Grant and Multi-State SCBG.

c. Brown Act Compliance — meetings now public; agendas posted 72 hours in advance.

d. Annual Meeting Outline — introductions, strategy, committee reports, Foundation presenter.

e. Board Committees Progress Reports

• Transition & Strategy: no updates.

• Marketing Firm Selection Ad Hoc: 5 firms presented; reviewing costs.

• Events Committee: working on Vintners Festival.

  Action: No charge to participate in profit-generating events (e.g., Vintners Festival).

  Motion: Pierre. Second: Amy. Passed unanimously.

• Finance Committee: no additional updates.

• Board Committee: reviewing strategic plan and by-laws.

• Membership Committee: meeting in August; working on new member recruitment and survey.

Item 6: Meeting Adjourned

Meeting adjourned at 12:27pm.

2025 July Board Meeting ➜ Agenda

Santa Barbara Vintners – Board of Directors Meeting Agenda

Date: July 15, 2025

Time: 10:00 AM Pacific Time

Location: LaBarge Winery, 2380 Sweeney Rd, Lompoc, CA 93436

Zoom: https://us06web.zoom.us/j/5724212160?omn=83151104305

Call to Order – Pierre LaBarge — 10:00am

Approve Minutes (5 for quorum)

Public Comment (3 minutes per person)

Finances – Dan Glaeser — 10:05am

• Statement of Financial Position

• Draft Budget for 2025–26

• Office space discussion

CEO Update – Alison Laslett — 10:15am

• HdL Collections update

• Grant Writing – pursuing one or two CDFA grants (~$1M marketing potential)

• Brown Act Compliance – led by Amy Christine

• Annual Meeting Outline

– Pierre: Introductions

– Alison: Strategy + budget walk-through

– Committee Heads: Present work

– Riley: Foundation presentation

Board Committees – Progress Reports

• Transition & Strategy – Jason, Pierre, Alison

• Marketing – Keith, Kevin, Brooke

• Events – Amy, Emily

• Finance – Dan, Alison

• Board (By-laws, governance, elections) – Steve, Nicholas

• Membership – Phil, Pierre

Events – Emily Byram — 11:50am

• Vintners Festival

Meeting Adjourned – Pierre LaBarge — 12:00pm

Upcoming Dates

• July 23 – Annual Meeting (Location TBD)

• August – No Board Meeting

• September 16 – Board Meeting (Zoom – harvest)

2025 May - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: May 20, 2025

Time: 10:00am – 12:00pm

Location: Brave & Maiden Estate

In Attendance:

Pierre LaBarge, Steven Gerbac, Jason Djang, Dan Glaeser, John H. Haan Jr. (Zoom), Keith Saarloos, Amy Christine (Zoom), Nicholas Miller, Kevin Gleason, Denise Shurtleff, Mike Testa, Brooke Christian

Item 1: Call to Order

Meeting called to order at 10:11am.

Item 2: Approve Minutes

Approve April 2025 Meeting Minutes.

Motion: Kevin.

Second: Mike.

Unanimous approval.

Item 3: Finances

Dan provided update on April 2025 financials.

Working with bookkeepers specializing in BID funding.

Nonprofit fiscal audit not required until $2M annual budget.

County will request use-of-funds review.

HdL calculations corrected to reflect full state scope.

HdL payment portal in development.

Item 4: CEO Update

Alison provided organizational updates for April 2025.

a. Grant strategy work underway.

b. Wine BID POS systems stable with no customer complaints.

c. Board Committees Progress Reports

• Transition & Strategy: new mission statement in development.

• Marketing: interviewing firms and evaluating build-in-house strategy.

• Events: planning for current and future event cycle.

• Finance: no additional updates.

• Board (Governance, Elections): interviewing candidates.

• Membership: improving communications; survey proposed.

d. Staffing — Emily Byram to begin full-time Sept 1; portion of time sold back to Foundation.

e. Sunstone Mixer recap — strong turnout.

f. Annual Meeting — July 23 at Fess Parker.

Item 5: Events

Golf Tournament sold out.

Health & Wellness Fair scheduled for August 2 in Santa Maria.

Vintners Festival has 75 wineries confirmed; invoicing underway.

Item 6: Meeting Adjourned

Meeting adjourned at 11:49am.

2025 May Board Meeting ➜ Agenda

Santa Barbara Vintners – Board of Directors Meeting Agenda

Date: May 20, 2025

Time: 10:00 AM Pacific Time

Location: Brave & Maiden

Zoom: https://us06web.zoom.us/j/5724212160?omn=84682596311

Call to Order – Pierre LaBarge — 10:00am

Approve Minutes (5 for quorum)

Finances – Dan Glaeser — 10:05am

• Conversation with Janet Ames

• Audit not required until $2M (County requires review of BID fund use)

• HdL calculations revised (estimate industry size: $1.5M vs $1.1M)

• Payment portal in development

CEO Update – Alison Laslett — 10:15am

• General updates

• Wine BID functioning well – no POS customer issues to date

Board Committees – Progress Reports

• Transition & Strategy – Jason, Pierre, Alison

• Marketing – Keith, Kevin, Brooke

• Events – Amy, Emily

• Finance – Dan, Alison

• Board (By-laws, governance, elections) – Steve, Nicholas

• Membership – Phil, Pierre

Staffing

• Emily Byram joins full-time Sept 1; portion of time shared with Foundation

Sunstone Mixer & Educational Tasting

• April 23 — Went well

Annual Meeting – July 23

• Strategy and budget presentation

• Committee presentations

2024 Events – Emily Byram — 11:50am

• Golf Tournament

• Health & Wellness Fair

• Vintners Festival

Meeting Adjourned – Pierre LaBarge — 12:00pm

Upcoming Board Meetings

• June 17 – Location TBD

• July 23 – Annual Meeting

• August – No Meeting

2025 April - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: April 15, 2025

Time: 10:00am – 12:00pm

Location: Roblar Winery & Vineyards

In Attendance:

Pierre LaBarge, Steven Gerbac, Jason Djang (Zoom), Dan Glaeser (Zoom), John H. Haan Jr. (Zoom), Keith Saarloos, Amy Christine, Nicholas Miller, Chase Carhartt, Kevin Gleason, Mike Testa, Brooke Christian

Item 1: Call to Order

Meeting called to order at 10:05am.

Item 2: Approve Minutes

• Approval of March 2025 Meeting Minutes

• Motion: Keith

• Second: Steve

• Unanimous approval

Item 3: Finances

• Dan provided update on March 2025 financials

• SBV expected to sustain until BID funds begin in August 2025

• Dues continuing monthly and quarterly for 2024–2025 year

• Alison to consult with accounting firm regarding audit needs

Item 4: CEO Update – Alison Laslett

i. Grants

• Meeting with grant writer for upcoming funding opportunities

ii. Wine BID Update

• POS System – Mary Lynn Harms-Romo contract extended two weeks

• County Contracts – all signed

• HdL timeline for collections and payments underway

• First BID payment expected August 2025

• Clarification needed on whether 1% estimate reflects statewide or SBC-only sales

• Budget remains estimated due to calculation variance

• FAQ and POS setup resources updated on website

iii. Board Committees

• Committee application draft circulated for review

• Goal: Launch committees before Annual Meeting

• Committee check-ins:

– Transition & Strategy: Jason, Pierre, Alison, Steve added

– Marketing: Keith, Kevin, Brooke

• Met with two firms

• Keith shared 121-page marketing analysis

– Events: Amy & Emily

• Reviewing current event slate

• Goal: Increase regional and out-of-region presence

– Finance: Dan & Alison

• Working on current and future budgets

– Board (By-laws & Governance): Steve & Nicholas

• Reviewing committee structure

• Considering advisory-body format for non-winery members

– Advocacy: Denise & Mike

– Membership: Pierre & Phil

• Planning immediate kickoff meeting

iv. Staffing

• Emily Byram planned to join SBV full-time September 2025

v. Sunstone BID Mixer – April 23, 2025

• Board presence encouraged

• Board and staff introductions

• Overview of BID logistics

• Open Q&A

vi. Annual Meeting – July 23, 2025

• Presentation of strategy and budget

• Committee plan presentations

Item 5: Events – Emily Byram

a. Golf Tournament

• Foursomes sold out

• Seeking additional winery + putting sponsors

b. Health & Wellness Fair

• Planned for second Saturday in August

• Possible Santa Maria location

c. Vintners Festival

• Interest form circulated

• 50+ wineries interested as of meeting date

Item 6: Meeting Adjourned

Adjourned at 11:55am.

2025 April Board Meeting ➜ Agenda

Santa Barbara Vintners – Board of Directors Meeting Agenda

Date: April 15, 2025

Time: 10:00 AM Pacific Time

Location: Roblar Winery and Vineyards, 3010 Roblar Ave, Santa Ynez, CA 93460

Zoom: https://us06web.zoom.us/j/5724212160?omn=84682596311

Call to Order – Pierre LaBarge — 10:00am

Approve Minutes (5 for quorum)

Finances – Dan Glaeser — 10:05

• Please read Financial Narrative (sent via email by Alison)

• Discuss consultant from Visit SB regarding chart of accounts to align with BID

• Discuss audit requirements with GHJ to prepare now for audit next year

CEO Update – Alison Laslett — 10:15

• Grant Strategy Proposal

• Wine BID update

• POS System – Mary Lynn Harms-Romo contract extended two weeks

• Update and issues

• County Contracts – all signed

• HdL payment/collections/database timeline

• FAQ updated on website

Board Committees

• Committee application draft (sent as attachment) – review and feedback

• When should committees officially begin? (Possible start: July 1)

Current Committees & Leads

• Transition & Strategy – Jason, Pierre, Alison

• Marketing – Keith, Kevin, Brooke

• Events – Amy, Emily

• Finance – Dan, Alison

• Board (By-laws, governance, open seats, elections) – Steve, Nicholas

• Membership – Phil, Pierre

Staffing

• Emily Byram planning to join full-time on Sept 1

Sunstone Mixer – April 23rd

• Board + staff introduced

• Brief overview of Wine BID logistics

• Open Q&A

• Additional notes?

Annual Meeting – July 23

• Present strategy and budget

• Committees present plans

2024 Events – Emily Byram — 11:50am

• Golf Tournament

• Health and Wellness Fair

• Vintners Festival

• $200 Fee update

Meeting Adjourned – Pierre LaBarge — 12:00pm

Upcoming Board Meetings & Key Dates

• April 23 – Sunstone Mixer (5–7pm, presentation at 6pm)

• May 20 – Board Meeting (Location TBD)

• June 17 – Board Meeting (Location TBD)

• July 23 – Annual Meeting (Location TBD)

2025 February - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: Tuesday, February 18, 2025 · Time: 10:00am – 12:00pm

Location: The Thornhill Companies

In Attendance

Pierre LaBarge, Steven Gerbac, Dan Glaeser (Zoom), Jason Djang (Zoom), Denise Shurtleff (Zoom), John H. Haan, Jr. (Zoom), Keith Saarloos, Amy Christine (Zoom), Nicholas Miller, Chase Carhartt

Item 1: Call to Order

Meeting called to order at 10:02am.

Item 2: Approve Minutes

• January 2025 Meeting Minutes reviewed

• Motion to approve: Keith

• Second: Steve

• Approval: Unanimous

Item 3: Finances

Dan provided an organizational financial update.

• BID assessments begin April 1, 2025

• Dues continue being collected monthly, quarterly, and biannually for 2024–2025

Item 4: CEO Update

Alison provided updates on organizational direction and transition.

Wine BID

• Wine Preserve passed by the County of Santa Barbara

• All cities have signed on

• SBV will transition into the owner’s organization

• SBV will assist wineries in integrating BID assessments into POS systems

• A survey will collect POS platform information from wineries

• SBV will seek “POS Ambassadors” to help guide setup

• Possible Ad Hoc Transition Committee to support rollout

Committees

Board to begin forming committees as BID activation moves forward.

• Alison to obtain Temecula By-Laws for reference

• Survey to gauge interest in 2025 Vintners Festival

• RFPs to be developed for marketing & social media firm selection

• Committees to include Board members and winery members

Committee Assignments

• Board Committee (transition): Steve, John, Nicholas

• Membership Committee: Pierre & Phil

• Transition Committee (Ad Hoc): Chase, Jason

• Events Committee: Amy & Emily

• Marketing Committee: Keith, Kevin Gleason, Chase

• Finance Committee: Dan

Introduction Party

• Informal gathering to welcome wineries post-BID approval

• Target timing: March

Item 5: Events

Emily provided event updates.

CWI Media Trip

• Coordination underway with Alison, Emily & Phil

2025 Vintners Festival

• October 18 at Vega Vineyard & Farm

• Interest survey to be distributed to wineries

Vintners Foundation Golf Tournament

• May 19 at Alisal

• Ticket sales active

• Hat, cup & ball sponsorships available

• 100 foursomes capacity

Item 6: Meeting Adjourned

Meeting adjourned at 12:00pm.

2025 January - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: Tuesday, January 22, 2025

Time: 10:00am – 12:00pm

Location: Brave & Maiden Estate

In Attendance

Pierre LaBarge, Dan Glaeser (Zoom), Denise Shurtleff, John H. Haan, Jr. (Zoom), Jason Djang, Keith Saarloos, Steven Gerbac, Kevin Gleason, Amy Christine, Mike Testa, Brooke Christian (Zoom), Nicholas Miller (Zoom)

Item 1: Call to Order

Meeting called to order at 10:02am.

Item 2: Approve Minutes

• Approval of November & December 2024 meeting minutes.

• Minutes will be approved at the next board meeting.

Item 3: Finances

Dan provided an update on organizational financials.

• BID remains crucial for continued financial stability.

• Funding expected through June / July 2025.

Item 4: CEO Update

Alison provided an operational and strategic update.

Wine BID

• Received another 5–0 vote from County Board of Supervisors to proceed.

• Now moving to the eight cities for approval.

• Some cities will list BID approval on consent calendars.

• City council meetings scheduled for January & February.

• February 11 – County Board of Supervisors Meeting: Resolution of Formation.

Water District Representation

• Two additional GSA seats still require appointments.

• Doug Circle is recruiting for agricultural seats.

• Board members encouraged to contact Doug if they have candidate recommendations.

Committees

• Executive Committee will meet via Zoom.

• Additional committees will be filled with:

  • Board members

  • Industry members

  • Community participants, where appropriate

Item 5: Events

Emily shared updates on upcoming events and collaborations.

• California Wine Institute (CWI) Media Trip

  Alison, Emily & Phil to meet with CWI regarding international press visit.

• 2025 Vintners Festival

  October 18 at Vega Vineyard & Farm

• Vintners Foundation Golf Tournament

  May 19 at Alisal

• Mission SB

  Planned for September 2025

Item 6: Meeting Adjourned

Meeting adjourned at 11:46am.

2024 December - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: December 12, 2024

Time: 10:00am – 12:00pm

Location: Roblar Winery

In Attendance:

Pierre LaBarge, Dan Glaeser (Zoom), Denise Shurtleff, John H. Haan Jr. (Zoom), Jason Djang (Zoom), Keith Saarloos, Chase Carhartt, Steven Gerbac, Kevin Gleason, Amy Christine (Zoom), Mike Testa (Zoom), Brooke Christian

Item 1: Call to Order

Meeting called to order at 10:01am.

Item 2: Approve Minutes

Approve November 2024 Meeting Minutes.

Minutes will be shared at January 2025 meeting.

Item 3: Finances

Dan provided financial update.

Financials are in similar position to prior month.

Quarterly and biannual invoices have been sent.

BID is critical to long-term financial stability.

Item 4: CEO Update

Wine BID

Petition drive at over 51% majority.

More petitions expected.

12/17/24: Board of Supervisors to hear intent to form.

SBV will present to city councils across SBC.

01/14/25: Public hearing on BID.

02/11/25: Formation hearing at Board of Supervisors.

Proposed Minimum Wage Increase

Board of Supervisors not pursuing further at this time.

Focus shifting to housing support for agricultural workers.

Ag Enterprise Ordinance (AEO)

AEO approved with updates.

Wineries now allowed to serve food.

Water District Appointments

Two Santa Ynez basin districts need appointees.

Board encouraged to apply.

Executive Committee Updates

Motion to appoint Steven Gerbac as Vice President.

Motion: Pierre. Second: Keith. Unanimous approval.

Motion to appoint Jason Djang as Secretary.

Motion: Pierre. Second: Keith. Unanimous approval.

Board Meeting Schedule Change

Board meetings now the third Tuesday of each month (except during Annual Meeting months).

Item 5: Events

Update provided on Vintners Festival, Mission SB, and Holiday of Hope.

Item 6: Meeting Adjourned

Meeting adjourned at 11:50am.

2024 November - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: November 12, 2024

Time: 10:00am – 12:00pm

Location: Roblar Winery

In Attendance:

Pierre LaBarge, Dan Glaeser (Zoom), Denise Shurtleff (Zoom), John H. Haan Jr., Jason Djang (Zoom), Keith Saarloos, Chase Carhartt (Zoom), Steven Gerbac, Amy Christine (Zoom), Mike Testa (Zoom), Brooke Christian (Zoom)

Item 1: Call to Order

Meeting called to order at 10:06am.

Item 2: Approve Minutes

Approve October 2024 Meeting Minutes.

Motion: Keith.

Second: Steve.

Unanimous approval.

Item 3: Finances

Dan provided update.

Working with bookkeeper on correct classifications.

Dues collection ongoing for 2024–2025 membership year.

Item 4: CEO Update

Wine BID

Petition approved.

Management District Plan approved by County.

SBV now able to send petitions to wineries.

51% industry support needed for Resolution of Intent.

Minimum Wage Proposal

Ad Hoc meeting taking place in Santa Maria.

Industry encouraged to speak.

Water District Appointments

Open seats available on EMA and CMA groundwater boards.

Board encouraged to apply.

Ag Enterprise Ordinance

Supervisors reviewing updates.

Santa Maria overlay change under evaluation.

Item 5: Events

Vintners Festival

Event was profitable.

More sponsors than previous year.

Next festival set for October 18, 2025.

Wine Auction

Honoring Presqu’ile.

Positive response and strong auction performance.

Holiday of Hope

Foundation event upcoming.

Mission SB 2025

Hotel room block planning underway.

Item 6: Meeting Adjourned

Meeting adjourned at 11:59am.

2024 October - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: October 8, 2024

Time: 10:05am – 11:30am

Location: Zoom

In Attendance:

Alison Laslett, Pierre LaBarge IV, Brooke Christian, Jason Djang, Steve Gerbac, Dan Glaeser, John Haan, Phil Carpenter, Keith Saarloos, Mike Testa, Amy Christine, Chase Carhartt, Nicholas Miller, Denise Shurtleff

Item 1: Call to Order

Meeting called to order at 10:05am.

Item 2: Approve Minutes

Review of September meeting minutes.

Motion: Keith.

Second: (noted)

Approved unanimously.

Item 3: Financials

Dan provided update.

Expenses tracking better year-over-year.

Revenue increased.

Cash levels require monitoring.

Preparation underway for BID transition.

Item 4: CEO Update

Wine BID

County delays impacting timing.

Plan to begin collections monthly once BID launches.

Petition drive targeted for October 22 – November 22, 2024.

Public hearings scheduled for January and February 2025.

Discussion regarding monthly vs quarterly collections logistics.

AEO – Agricultural Enterprise Ordinance

Review of overlay implications in Santa Maria.

Minimum Wage Proposal

Discussion of lobbying groups and industry coalition response.

Decision to revisit after additional updates in November.

Item 5: Events Update

Sponsorship and cabana sales strong for Vintners Festival.

Online auction for SB Wine Auction to launch during festival.

Mission SB planning under evaluation.

Item 6: Meeting Adjourned

Meeting adjourned at 11:30am.

2024 September - Board of Directors Meeting Minutes 📝

Date: September 10, 2024

Time: 10:00am – 12:00pm

Location: Zoom

In Attendance:

Pierre LaBarge, Dan Glaeser, Denise Shurtleff, John H. Haan Jr., Jason Djang, Keith Saarloos, Nicholas Miller, Chase Carhartt, Steven Gerbac, Amy Christine (Zoom), Kevin Gleason, Mike Testa

Item 1: Call to Order

Meeting called to order at 10:06am.

Item 2: Approve Minutes

Approve July 2024 Meeting Minutes.

Motion: Keith.

Second: Nicholas.

Unanimous approval.

Item 3: Finances

Dan provided update.

Accounts receivable included.

Dues collection ongoing for 2024–2025 membership year.

Item 4: CEO Update

Wine BID

MDP is under county review.

Petition drive to begin once MDP is approved.

May require wet signatures rather than electronic signatures.

Board of Supervisors must approve Resolution of Intent to form district.

Lompoc resolution still stands — requires revisiting and possible reversal.

International Marketing:

California ALIVE events in South Korea and Japan underway.

Strong response to initial engagement.

Ag Enterprise Ordinance

Approved by Planning Commission.

Next step is Board of Supervisors hearing.

Proposed Minimum Wage Increase

Proposal of $26/hour agricultural minimum wage under consideration.

SBV working with industry coalitions to research and respond.

Economic impact evaluation ongoing.

Prescribed Burns

Coordination underway with SB County Fire.

Item 5: Events

Vintners Festival sponsorship support confirmed.

Ticket sales tracking on schedule.

Festival date confirmed for October 4, 2025, at Vega.

Wine Auction corporate sponsorship strong; additional wine donations needed.

Item 6: Membership Update

Membership levels remain steady.

Recruitment outreach continues.

Item 7: Meeting Adjourned

Meeting adjourned at 11:19am.

2024 July - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: July 16, 2024

Time: 10:00am – 12:00pm

Location: Longoria Wines Tasting Room (Santa Barbara)

In Attendance:

Chase Carhartt (Zoom), Jason Djang (Zoom), Steven Gerbac, Dan Glaeser (Zoom), John H. Haan Jr., Nicholas Miller, Denise Shurtleff, Amy Christine (Zoom), Keith Saarloos (Zoom), Brooke Christian

Item 1: Call to Order

Meeting called to order at 10:00am.

Item 2: Approve Minutes

No minutes to approve.

Item 3: Finances

Dan provided update.

Organization running annual deficit under current operating structure.

Vintners Festival projected to generate less revenue than prior year.

Wine Preserve (BID) needed to stabilize financial sustainability.

Item 4: Wine Preserve / Civitas Update

Civitas provided BID process update.

Tax data access restricted by CDTFA; will rely on historic data.

County will verify weighted support threshold.

MDP submitted to County; review expected by August 19.

Petition drive possible in September.

Item 5: CEO Update

Santa Barbara County selected as featured region for California ALIVE events in South Korea & Japan.

Phil recruited to Santa Ynez River Water Conservation District board.

Potential conflicts of interest to be reviewed.

Item 6: Events

Vintners Festival

Improved parking and traffic plan.

Ticket sales strong.

Cabanas introduced as premium offering.

SBVF Wine Auction

More winery sponsorships needed.

Health & Wellness Fair

August 17 event.

Backpack and sunscreen drive to support donation effort.

Item 7: Membership Renewals

Membership stable.

Item 8: Meeting Adjourned

Meeting adjourned at 12:05pm.

2024 May - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: May 14, 2024

Time: 10:00am – 12:00pm

Location: Roblar Winery

In Attendance:

Pierre LaBarge, Chase Carhartt, Jason Djang (Zoom), Steven Gerbac, Dan Glaeser, John H. Haan Jr. (Zoom), Nicholas Miller (Zoom), Denise Shurtleff, Amy Christine (Zoom), Keith Saarloos, Kevin Gleason, Mike Testa (Zoom)

Item 1: Call to Order

Meeting called to order at 10:02am.

Item 2: Approve Minutes

Approve April 2024 Meeting Minutes.

Motion: Keith.

Second: Denise.

Unanimous approval.

Item 3: Finances

Dan provided update.

Civitas work expanding to include County data coordination.

Income statements, accounts receivable, and cash reports presented.

Item 4: Events

Mission SB well-received; wineries already reporting sales leads.

Golf Tournament preparing sponsorship recruitment.

Vintners Festival tickets live with updated pricing and logistics.

Foundation Auction seeking corporate and winery sponsorship.

Item 5: CEO Update

By-Laws

Board reviewed updates; approved to move to membership vote.

Board Recruitment

Motion to approve nomination committee for leadership seat.

Motion: Dan.

Second: Keith.

Unanimous approval.

Water Advisory & Agriculture Governance Updates

Board voted to support Doug Circle state committee candidacy.

Motion: Keith. Second: Denise. Unanimous.

Board voted to share membership directory with Santa Ynez Water Group.

Motion: Keith. Second: Pierre. Unanimous.

Grant + BID Status

County approved Civitas/HdL data-sharing contract.

Additional funding allocation approved.

Annual meeting confirmed for June 12.

Item 7: Meeting Adjourned

Meeting adjourned at 12:04pm.

2024 April - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: April 16, 2024

Time: 10:00am – 12:00pm

Location: Cambria Estate Winery Tasting Room

In Attendance:

Tim Snider (Zoom), Pierre LaBarge, Chase Carhartt, Jason Djang, Steven Gerbac, Dan Glaeser (Zoom), John H. Haan Jr. (Zoom), Nicholas Miller (Zoom), Denise Shurtleff, Amy Christine (Zoom), Keith Saarloos, Kevin Gleason, Mike Testa

Item 1: Call to Order

Meeting called to order at 10:05am.

Item 2: Approve Minutes

Approve February 2024 Meeting Minutes.

Motion: Kevin.

Second: Denise.

Unanimous approval.

Item 3: Finances

Civitas payment processed.

CD renewal options reviewed.

Item 4: Events

Mission SB confirmed with 36 wineries participating.

Foundation Golf Tournament sponsorship ongoing.

Item 5: CEO Update

By-Laws revised; Board voted to send to membership.

Board member recruitment underway.

Alison appointed to state-level advisory committee.

Concours Mondial opportunity reviewed; Board requested additional impact data.

BID process update and additional Civitas contract funding approved.

Annual Meeting set for June 12 at Fess Parker (pending confirmation).

Item 7: Meeting Adjourned

Meeting adjourned at 11:39am.

2024 February - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: February 13, 2024

Time: 10:00am – 12:00pm

Location: Refugio Ranch Vineyards Tasting Room

In Attendance:

Tim Snider, Jason Djang, Steven Gerbac, Dan Glaeser (Zoom), John H. Haan Jr., Nicholas Miller, Denise Shurtleff, Amy Christine, Keith Saarloos, Kevin Gleason, Mike Testa

Item 1: Call to Order

Meeting called to order at 10:06am.

Item 2: Approve Minutes

Approve January 2024 Meeting Minutes.

Motion: Keith.

Second: Kevin.

Unanimous approval.

Item 3: Finances

Outstanding dues noted; Phil to follow up.

Dan and Alison proposed placing funds in CDs.

Motion: Jason.

Second: Tim.

Unanimous approval.

Item 4: Events

Mission SB planning underway; 17 participants confirmed.

Venues selected; programming and panel topics being finalized.

Foundation Auction preparations in progress.

Item 5: Membership & Wine Update

New members added, including So Far Out Wine.

Wine Institute EUREKA Canada event will include SBV representation.

Item 6: CEO Update

Ag Enterprise Ordinance:

– Alison actively participating in ordinance development discussions.

– Key areas: setbacks, camping allowances, compost rules, food service.

Cannabis Ordinance Review:

– County seeking revisions; SBV to prepare response.

Item 7: BID Update

County investigating whether tax reporting can be provided without extended Civitas contract.

Management District Plan (MDP) drafting will follow dataset delivery.

SBV Board met with Sta. Rita Hills Wine Alliance board for alignment.

BID budget will be drafted as part of MDP.

Item 8: Meeting Adjourned

Meeting adjourned at 12:05pm.

2024 January - Board of Directors Meeting Minutes 📝

Santa Barbara Vintners – Board of Directors Meeting Minutes

Date: January 16, 2024

Time: 10:00am – 12:00pm

Location: Brave & Maiden

In Attendance:

Tim Snider, Pierre LaBarge (Zoom), Chase Carhartt, Jason Djang (Zoom), Steven Gerbac, Dan Glaeser, John H. Haan Jr., Nicholas Miller, Denise Shurtleff, Amy Christine, Keith Saarloos

Item 1: Call to Order

Meeting called to order at 10:00am.

Item 2: Approve Minutes

Approve December 2023 Meeting Minutes.

Motion: Steven.

Second: Dan.

Unanimous approval.

Item 3: Elect New Board Members

Nominees:

– Amy Christine

– Mike Testa

Motion: Keith.

Second: Tim.

Unanimous approval.

Item 4: CEO Update

Financial projections reviewed.

Mission Santa Barbara added to planning calendar.

Balance sheet and income statement shared.

Item 5: 2024 Events

Mission SB receiving strong interest.

Hotel blocks being secured.

SBVF Golf Tournament to be held at Alisal Ranch.

Vintners Festival set for October 19, 2024.

SBVF Auction scheduled for November 9, 2024.

Item 6: Membership & Wine Update

Phil shared new members and membership status.

SBV participating in Wine Institute Canada events.

Item 7: CEO Update – Ag Enterprise Ordinance

Ongoing multi-year work to align regulations for wine industry operations.

Setback and environmental considerations remain key issues.

Item 8: BID Update

Press release draft reviewed.

Outreach plan begins January 22, 2024.

Board members assigned winery engagement lists.

Item 9: Meeting Adjourned

Meeting adjourned at 11:58am.